Building Community Through Intentional Partnership

How wellness brands, CPG companies, and community-aligned partners are activating inside Vibe & Glow® — Miami's fastest-growing immersive wellness event series.

Something Significant Is Happening in Miami Wellness.

Two events. One hundred thousand new Instagram followers. Zero paid advertising.

When we launched Vibe & Glow® in 2025, the vision was clear: create an immersive wellness experience that brought movement, energy healing, breathwork, aura readings, aromatherapy rituals, and curated wellness brands together under one roof — and let the community do the rest.

They did. In a big way.

Word spread organically because guests didn't just attend Vibe & Glow® — they shared it, filmed it, and brought their people. And the wellness brands that showed up alongside us? They became part of the story.

Now we're deep into 2026 with a full calendar of events and an audience of 50–120 highly engaged wellness consumers per event. We're inviting a curated selection of brand partners and vendors to join us.

100,000+ new Instagram followers — from just 2 events; 8 events total in 2026 with 4 remaining; 50–120 highly engaged attendees per event; $500+ value curated gift bags at every Signature Event.

Vibe & Glow Miami Vendor Partnership Application Link

What Is Vibe & Glow®?

Vibe & Glow® is a yearlong immersive wellness event series created by Laura McCann, founder of Auratherapy — executed flawlessly by our production partner, Vida Boa Wellness. Together, we design experiences that are equal parts transformation, community and content.

Every event weaves together:

• Movement and yoga activations
• Breathwork and sound healing journeys
• Complimentary aura and chakra readings for every attendee
• Aromatherapy rituals using Auratherapy's own essential oil formulas
• A curated wellness marketplace where brands connect directly with consumers
• Luxury gift bags valued at $500+ per guest at Signature Events

This is not a trade show. This is not a fitness class. Vibe & Glow® is experiential retail meets transformational wellness — designed from the ground up to be shareable, memorable, and deeply community-driven.

"Your brand doesn't just sponsor an event. Your brand becomes part of the experience." — Laura McCann, Founder, Auratherapy

Why Brands Partner With Vibe & Glow®

The marketing landscape has shifted. Consumers don't trust banner ads. They trust experiences — and the people who show up inside them.

Vibe & Glow® gives your brand three things most marketing channels can't:

1. Direct access to your ideal customer — at peak receptivity. Every event begins with complimentary aura and chakra readings for every attendee — a deeply personal experience that opens guests to insight, connection, and discovery. By the time they reach the marketplace, they're not browsing. They're genuinely present and ready to engage. Every event puts your product in their hands at the moment they're most open to it.

2. Content creation built into the event design. Vibe & Glow® events are designed to be photographed and shared. Every corner, every ritual, every gifting moment is intentionally beautiful. When your brand is part of the room, your brand is part of the content — organically.

3. Community trust and brand halo. Because Vibe & Glow® is curated — not open to every vendor who applies — the brands that show up carry the credibility of the platform. Our audience trusts what we bring into the space.

What Being a Vibe & Glow® Partner Actually Looks Like?

This is where vendors often tell us they were surprised. The experience isn't just a booth at a table. It's an integration.   Vibe & Glow Miami Vendor Partnership Application Link

When you activate at Vibe & Glow®, you get:

Vendor Table Presence A beautifully styled marketplace activation in a high-traffic area of the event. You meet guests face-to-face — before and after they've moved through yoga, breathwork, and their personal aura reading — share your story, offer samples, and drive real-time sales and sign-ups.

Gift Bag Inclusion: Your product lands in the hands of every single attendee in a $500+ curated gift bag at Signature Events — positioned alongside Auratherapy's own formulas and other premium wellness brands. This is the warm introduction your product deserves.

Content Creation Moments: Guests and creators document everything at Vibe & Glow®. Your product, your team, and your brand identity become part of the visual story of the event — shared across Instagram, TikTok, and beyond.

Social Amplification: Vibe & Glow® and Auratherapy feature our vendor and sponsor partners across our social platforms — reaching a community of 200,000+ engaged wellness followers.

Experiential Sponsorships: For title sponsors and category-exclusive partners, we build your brand into the event experience itself — from naming rights to co-branded rituals to bespoke activations designed around your product.

Currently offering an introductory rate of $111 for your first event, or lock in that rate across a 3-event package. Standard pricing from $395 beginning September 2026.

Partnership Opportunities at a Glance 

Vibe & Glow Miami Vendor Partnership Application Link

Who We're Looking For

Vibe & Glow® is intentionally curated. We select partners whose values align with our community — brands that are clean, purpose-driven, and ready to show up authentically.

We're currently welcoming applications from:

• Clean beauty brands — skincare, hair care, body care
• Wellness and supplement brands — adaptogens, mushrooms, holistic health
• Functional beverages — matcha, cacao, adaptogenic drinks, wellness elixirs
• Yoga, fitness, and activewear brands
• Miami lifestyle and luxury wellness brands
• Jewelry, crystals, and intentional accessories
• Practitioners in body, mind & spirit 

If your brand is built for the wellness consumer and you want to meet them in real life, we want to talk.

The 2026 Opportunity: 8 More Events Including FIFA World Cup

This year is different.

With more Vibe & Glow® events on the calendar — following our major activation planned around the Miami FIFA World Cup events May 30th 2026 — brand partners have an unprecedented opportunity to build consistent presence within the wellness community across the entire year.

FIFA brought a global audience to Miami. We created the wellness experience that surrounded it — and we're looking for the brands that want to be part of what comes next.

Exclusive sponsorships are available. Once a category is claimed, it's closed.

What Our Vendor Community Says

Vibe & Glow® vendors don't just show up once — they come back. Our partner community includes returning brands like Chakra Drop, Feelz and Pura Blends, who have activated with us across multiple events because the return is real: new customers, authentic content, and community connection that advertising can't buy.

"The community here is unlike anything I've seen at other wellness events."

"The content we got from one afternoon is still running on our feed."

"We sold out. We're already confirmed for the next one."

"The guests here actually stop and connect. It's not like other markets."

"I'll be at every single one. This community is mine now too."

Ready to Bring Your Brand Into the Experience? Vibe & Glow Miami Vendor Partnership Application Link

Vendor tables, gift bag sponsorships, and event partnerships for the 2026 Vibe & Glow® series are now open.

Space is limited and categories are exclusive — once your product category is filled, we close that door.

To apply or learn more:

📩 DM us on Instagram: @auratherapylife 📧 Email: vidaboaevents@gmail.com

We review every application personally. If it's a fit, we'll be in touch quickly.

Vibe & Glow® is a registered trademark of Auratherapy, created by Laura McCann. Event production by Vida Boa Wellness (Catherine Defreitas).