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Auratherapy Launches Water-Based Chakra Fragrance Collection called Alkemie

Auratherapy Launches Water-Based Chakra Fragrance Collection called Alkemie

Introducing Alkemie: The Revolutionary Alternative to Alcohol-Based Perfume

In the tradition of Auratherapy, as a leader in the functional fragrance category, we continue to serve the conscious beauty consumer with our latest aroma-perfume collection. Originally launched in a chakra oil collection, we are excited to bring you our first water-based chakra fine fragrance line.

An alternative to traditional alcohol-based perfume, this water-based essential oil chakra aroma perfume spray is breathable. We go beyond perfume with fragrances designed to activate your healing with breath and intention. Designed to spray around your face and body and breathe in deeply, aroma perfume activates your limbic system through absorption of the oils through your skin and nose.

The Alkemie Collection: Seven Scents for Seven Chakras

The Alkemie Collection of Chakra Aroma-Perfumes features seven scents, each crafted to support and balance a specific energy center:

Chakra 1 - Root Chakra

Described as spicy, woody, and warm with top notes of cedarwood, patchouli, and sandalwood. Additional oils include lavender, ginger, clove, and oak moss absolute. This combination of oils supports the root chakra, providing grounding of the body, mind, and spirit.

Shop Chakra 1

Chakra 2 - Sacral Chakra

Described as citrusy, floral, and soft with top notes of blood orange, ylang ylang, and jasmine. Additional oils include lavender, gardenia monoi, geranium, and neroli. This combination of oils supports the sacral chakra, providing the amplification of your self-love and expression.

Shop Chakra 2

Chakra 3 - Solar Plexus Chakra

Described as citrus, bright, and zesty with top notes of lemon, lime, and cinnamon. Additional oils include lavender, grapefruit, rosemary, and mandarin. This combination of oils for the solar plexus chakra empowers and supports increased productivity.

Shop Chakra 3

Chakra 4 - Heart Chakra

Described as floral, clean, and soft with top notes of gardenia monoi, rose, and jasmine. Additional oils include lavender, bergamot, ylang ylang, and neroli. This combination of oils supports the heart chakra, awakening compassion for self and others.

Shop Chakra 4

Chakra 5 - Throat Chakra

Described as fresh, minty, and cool with top notes of peppermint, chamomile, and sage. Additional oils include lavender, frankincense, and cardamom. This combination of oils supports the throat chakra, allowing the expression of one's best self.

Shop Chakra 5

Chakra 6 - Third Eye Chakra

Described as herbal, mystical, and sacred with top notes of frankincense, tulsi, and myrrh. Additional oils include lavender, cardamom, spikenard, and jasmine absolute. This combination of oils supports the third eye chakra to awaken one's intuition.

Shop Chakra 6

Chakra 7 - Crown Chakra

Described as herbal, floral, and calming with top notes of lavender, rosewood, and cardamom. Additional oils include frankincense, petitgrain, neroli, and jasmine absolute. This combination of oils supports the crown chakra, allowing one to reach higher levels of consciousness.

Shop Chakra 7

Where to Find Alkemie

Each of the seven scents is available for purchase exclusively on the Auratherapy website and at our retail store in Asheville, North Carolina.

The 100ml bottles retail for $50 and are packaged in beautiful flint glass spray bottles. To reduce packaging waste, we selected a muslin bag with decorative malachite beads that can be upcycled on a chain or string to balance and boost the heart chakra.

Not sure which scent to choose? Try our Chakra Aroma Perfume Discovery Kit to experience all seven chakra-balancing fragrances.

The Technical Scent Story: Why Water-Based Matters

Auratherapy's aroma perfume formulas are water-based specifically to avoid solvents such as denatured alcohol, a form of ethyl alcohol which traditionally constitutes the main ingredient in most perfumes. Some key features of our water-based formulations include:

Sustainably Sourced Organic Essential Oils and Absolutes

Essential oil-based perfumery is unforgiving. If you mix many ingredients together based only on their benefits, you often end up with aromatherapy scent profiles that smell more therapeutic than beautiful.

To achieve a great-smelling essential oil-based fragrance, you need to build the scent just like traditional perfume—with carefully balanced top, middle, and base notes. Our perfumers are also trained aromatherapists, allowing us to create fragrances that are both exquisitely beautiful and functionally therapeutic.

Water-Based Chemistry

The foundation of any fragrance is the carrier. In traditional perfume, it's alcohol. In aromatherapy, it's typically a carrier oil like jojoba. We have chosen a water-based formulation, providing a clean, breathable olfactory experience.

Benefits of water-based fragrance:

  • To avoid settling and separation, we considered various emulsifiers and chose clean, natural chemistry that assists with stability

  • Water-based fragrance is safe for the skin, hair, eyes, and nose

  • Free of petrochemicals, solvents, dyes, pesticides, silica, BHA, sodium lauryl sulfate, petroleum by-products, formaldehyde, and parabens

  • Water-based fragrance conserves energy—ethanol requires up to three times the amount of water to process, making water-based perfume even more sustainable than other forms of fragrance formulation

  • Safe to spray liberally around your face and body, allowing the essential oils to be absorbed through your skin and inhaled through your nose for maximum aromatherapy benefits

An Intentional Practice of Self-Care

Perfumers blend as artists of scent. Aromatherapists blend as healers. We do both.

The intention behind the ingredients: Each essential oil is chosen not just for its beautiful aroma, but for its specific energetic and therapeutic properties. We consider why we use each oil and what it offers to your wellbeing.

Intentional formulation: The process we use to create all of our products is hands-on and mindful. Every bottle is handmade in small batches in Asheville, North Carolina, ensuring quality and care.

The science of transformation: Our expertise and knowledge of the science behind essential oils, aromatherapy, and how breath and scent can transform your day and boost your mood sets us apart. This commitment to self-care, self-love, and healing is core to our mission of personal transformation.

Experience the Alkemie Difference

Ready to experience the revolutionary world of water-based chakra fragrance? Explore the complete Alkemie Collection and discover which chakra scent calls to you.

Spray. Breathe. Align your energy.

 

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